Clear prices. A free pilot first.
Every Edith Assist plan starts with a 14-day free pilot on your own content. Prices are in pounds; we're not VAT-registered, so no VAT is added. You get a written quote before any work starts.
Compare plans
All plans answer from your own content, show their sources and hand over to your team. They differ in volume, content, support and how far the assistant goes with bookings.
| Plan | Starter£89/month£295 one-off setupA single-site business that wants questions answered | Pro£139/month£795 one-off setupBusier businesses, more content, booking requests | Practice£189/month£995 one-off setupPatients or customers book, move and cancel in the chat |
|---|---|---|---|
| Answers | |||
| Chats per monthAbove the limit: £25 per extra 1,000 chats | 500 | 2,000 | 3,000 |
| Answers from your own website, with a link to the page used | ✓ | ✓ | ✓ |
| Also learns from your documentsPrice list, policies, aftercare sheets (PDF or Word) | — | ✓ | ✓ |
| Content kept up to date | Monthly | Weekly | Weekly |
| Understands typos and text-speak | ✓ | ✓ | ✓ |
| Safety | |||
| Emergencies get 999 and NHS 111 guidance firstFor clinics | ✓ | ✓ | ✓ |
| Never diagnoses or gives medical, legal or financial adviceThose questions go to your team | ✓ | ✓ | ✓ |
| Says it can't find something instead of guessing | ✓ | ✓ | ✓ |
| Tested against your most common questions before going live | ✓ | ✓ | ✓ |
| Handover and bookings | |||
| Details form that sends enquiries to your inboxCall-backs, complaints and anything it can't answer | ✓ | ✓ | ✓ |
| Points people to your booking page and phone | ✓ | ✓ | ✓ |
| Booking requestsOffers real free times and holds one in your diary; your team confirms | +£25/monthadd-on | ✓ | ✓ |
| Instant booking, plus move and cancel in the chatBooked straight into your diary with a reference | +£45/monthadd-on | +£30/monthadd-on | ✓ |
| Calendar connectionGoogle Calendar today; practice systems on request | £150 one-offwith a booking add-on | Includedin setup | Included |
| Service | |||
| Your colours, greeting and contact details | ✓ | ✓ | ✓ |
| Hosted in the UK, chats deleted after 90 days | ✓ | ✓ | ✓ |
| Email support | Within 2 working days | Within 1 working day | Same working day |
Three ways to handle bookings
Choose one, and switch later without changing anything else.
Booking link
The assistant answers, then points people to your existing booking page or phone line.
Booking requests
The chat offers real free times and holds the chosen one in your diary. Your team confirms with the customer.
Instant booking
Booked straight into your diary with a reference. Customers move or cancel in the chat after a quick contact check.
Knowledge, Flow and custom builds
Edith Knowledge
From £1,750 setup
from £179/month
An internal assistant over your procedures and documents. Final price depends on the documents and number of staff.
About Edith Knowledge →Edith Flow
From £595 per automation
optional care £39/month
Email triage, document extraction and lead handling, with a person approving anything important.
About Edith Flow →Custom AI builds
From £2,500
quoted per project
Document search, AI agents and AI features in your own software, with a fixed written quote.
About custom builds →Lower-risk ways to begin
14-day free pilot
Try Edith Assist on your own content before paying anything.
Founding offer
Our first five clients get 50% off setup in return for honest feedback, a written case study and a 6-month minimum term.
Pay yearly
Two months free when you pay annually (Starter: £890 a year).
Tell us what your team gets asked
We'll suggest the right plan on a short call and send a written quote.